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Tom Goderis

Head of Growth at EyeSee

With a career spanning consumer insights, innovation, business leadership, M&A integration, and ESG, Tom has built a reputation as a versatile leader who thrives at the intersection of strategy, growth, and transformation. From his early years at Procter & Gamble to leadership roles at InSites Consulting and Human8, he has helped global organizations better understand consumers, drive innovation, integrate acquisitions, and build more sustainable businesses.

LinkedIn
tom.g@eyesee-research.com

Articles by this author

Blog
Stop Guessing Whether Your Redesign Still Looks Like You
Brand teams spend weeks - sometimes months - debating whether a new design "still feels right," armed with nothing but instinct, a mood board, and whoever argues most convincingly in the room.We decided that wasn't good enough. So we built a way to settle the argument with a number.
Tom Goderis
2 min
Blog